CASE STUDY

CHIROPRACTOR

Dr. Casey Baker

Dr. Casey Baker is a Chiropractor specializing in prenatal and postpartum treatment. She is based out of Horseshoe Valley.

Team

Marie Scholz

Will Hoff

Categories

Web Design
Branding

Dr. Casey Baker is a Chiropractor specializing in prenatal and postpartum treatment. She is based out of Horseshoe Valley.

Team

Marie Scholz

Will Hoff

Categories

Web Design
Branding

The challenge

Dr. Casey Baker came to Waves Digital to develop her brand from scratch. She had little to no branding and contracted Waves Digital for her logo, colours, fonts and website design. Her goal was to create a brand that represented her female and mom focused audience and build her social media presence.
Dr. Baker was beginning her new chiropractic practice to life through the completion of her website. She wanted her website to be an educational hub that busted myths about pregnancy and post partum wellness. 

 

Time Management

As a part of the 5-Day Dream Website, we had 5 days to create a new design and build her dream website.

Client Input

Dr. Baker always had a hand in our design, she was quick to respond and had a solid idea about what she wanted which made it very easy for us to bring her dream to life!

Market Research

We researched trends and other designs found in the industry and found there to be a total lack of user friendly and comforting designs for chiropractors. This was a major win! Our final design reflects the young mom who is looking for resources to explore when it comes to her health pre and post pregnancy. It is comforting, easy to follow and spilling with helpful tips for new moms. 

Our Solution

A Flawless User Experience Design

We found that users who are looking for a chiropractor to help during and after pregnancy want a beautiful, professional and comforting experience. When we talk about pregnancy we tend to think warm and friendly, rather than cold and over-professional. Before anyone becomes a patient we want them to feel like a person who is heard and supported.

Web & Mobile Development

As more and more people move to online experiences, mobile traffic accounts for over 50% of all website visits. We know Dr. Casey Baker’s clients will be visiting via mobile one time or another, and it was important for us to showcase the brand seamlessly, regardless of if customers are viewing from their phones, tablets or desktops.

by The numbers

Botello Collection’s partnership with Waves Digital Canada has not only improved their user experience and website flow, but the numbers have improved as well.

DAys

pages

New Patients

happy client

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